AS I AM – Hydration Elation (Intensive Conditioner) 8 oz
$16.99
Scheduled maintenance with this deep-down hydrating and fortifying treatment is a must for strong, shiny, soft, springy coils and curls. This rich penetrating conditioner is an exceptional composition of extracts of coconut, sugar cane, green tea, apple and lemon, shea butter, vitamin E and proven hair fortifiers.
Benefits:
Moisturizes deep within the hair shaft
Smooths and aligns cuticle layer
Strengthens weak areas and repairs split ends
Promotes shine
Infused with pure herbal ingredients that stimulate the scalp and hair roots
Helps promote healthy hair growth from the follicular level
Enhances manageability and overall hair health
Treat your hair every 2 to 3 weeks (or even more frequently, depending upon the condition of your hair and what you do to it).
How To Use:
First, cleanse your hair with one of the As I Am® cleansers: Cleansing Pudding+ or Coconut CoWash.
Distribute Hydration Elation® throughout hair
Leave on 15 – 30 minutes, wearing a plastic cap.
Optional: Allow conditioner to penetrate under a warm hood dryer for the deepest treatment.
Remove cap, add a bit of water, and then carefully detangle hair.
Rinse thoroughly.
Treat your hair to an intensive conditioning treatment every 2 to 3 weeks (or even more frequently, depending upon the condition of your hair and what you do to it.
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AS I AM – So Much Moisture! (Hydrating Lotion) – 8 oz
A modern customized glycerin-infused moisturizer for severely dehydrated hair.
Natural textured hair is beautiful hair, but it also tends to lack moisture. When hair is dehydrated, it looks dull, feels rough, is difficult to style and resists efforts to define the coil pattern. So Much Moisture!TM is a glycerin-rich formula, enhanced with natural botanical extracts, providing deep hydration and incredible softness. It also contains royal jelly, a natural substance collected from queen honey bees, known for moisturizing hair and rejuvenating the scalp.
Benefits:
Deeply hydrating
Provides incredible softness
Enables very easy root lifting when styling with a styling pick
Allows great stretch to better reflect length of hair. (Free- textured styles like puff, fro’hawks and afros are bigger and better!)
How To Use:
For undefined textured styling, when coil definition is not a key element, (e.g. afros, pony puffs, frohawks, etc.)
Pump into palms and gently massage throughout clean, conditioned hair
Apply on hair nearest the scalp to
Ease lifting with styling pick
Add lots of fullness
Discourage shrinkage
Can be re-applied daily or whenever needed.
For moisturizing coil-defined styles:
Cleanse with one of the As I Am® cleansers and apply As I Am® Leave-In Conditioner
Distribute a small amount of So Much Moisture! TM throughout hair
Proceed to style as usual. Keep in mind that after application, you will need a Twist Cream or Gel to define and hold your coil pattern.
For daily use, refrain from over-applying if your desire is to retain coil definition.
If hair feels dry, rub a small dab within palms and pat along the dampened top layer of your style. The glycerin in the formula will attract moisture from the air and onto your hair.
CREME OF NATURE – Argan Oil Treatment – 3 oz
INSTANT SHINE. PROTECTION. STRENGTHENING.
This lightweight oil is instantly absorbed for Exotic Shine™ without leaving oily residue, smoothes hair’s cuticle layer, reduces frizz and leaves hair silky and soft.
PRODUCT BENEFITS
Nutrient-rich oil maximizes hair strength
Helps repair dry, damaged hair
Protection against breakage
Infused with Argan Oil from Morocco
How To Use:
Use daily on wet or dry hair. Apply a small amount evenly through damp hair. Style as usual. For protection, apply a small amount to dry hair.
cantu Natural Hair – Define & Shine Custard 12 oz
Ultra moisturizing ingredients make the driest curls defined and healthy. Define & Shine Custard helps reduce hair bulk, elongates curls and provides enough hold for long lasting styles that stay. Made with pure shea butter and formulated without harsh ingredients.
NO MINERAL OIL, SULFATES, PARABENS, SILICONES, PHTHALATES, GLUTEN, PARAFFIN or PROPYLENE.
Benefits:
Perfect hold for long lasting styles
Delivers brilliant shine & perfect hold
Helps reduce hair bulk by elongating curls
cantu apple cider vinegar – Root Relief 8 oz
Cantu Root Relief is made with apple cider vinegar, peppermint oil and shea butter – a deeply cleansing yet nourishing cocktail that refreshes and soothes. Whether you’re wearing a weave, locs, braids or extensions – soothe your scalp, stop the itching and calm the tension. No mineral oil, sulfates, parabens, silicones, phthalates, gluten, paraffin or propylene.
Benefits:
Soothes itching & irritation
Refreshes scalp without washing or water
Great for weaves, braids, locs & extensions
HOW TO USE
Dispense a small amount into hair at the root. Do not rinse. Style as usual.
Taliah Waajid Curly Curl Cream – 2 fl oz
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cantu – Grow Strong Strengthening Treatment 6oz
Strengthens fragile, weak hair to help stop breakage and encourage strong growth. Made with pure shea butter to replace vital moisture revealing stronger, healthier hair with a natural shine. Great for: relaxed, texturized, colored & permed hair.
Benefits:
Strengthens fragile strands
Protects from heat damage
Perfect for pre and post chemical treatments
cantu – Hair Dressing Pomade 4 oz
Seals in moisture for brilliant shine, prevents frizz and adds texture and hold. Made with pure shea butter to replace vital moisture revealing stronger, healthier hair with a natural shine. Great for: relaxed, texturized, colored & permed hair.
Benefits:
Adds texture, lift & control
Seals in moisture
Increases shine
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